New models help Fiat

see (RED)

Fiat Panda (RED), 2022, badge
Fiat Panda (RED), 2022, front
Fiat Tipo (RED), 2022, front

THE tie up between Fiat and global health fund (RED) is expanding with the launch of two more models in special trim levels.

The Panda (RED) and the Tipo (RED) will join a version of the 500 which was launched last September to support the cause set up by U2 frontman Bono and American activist Bobby Shriver.

Priced from £15,755 for the Panda and £23,595 for the Tipo sales of the cars will go to support the fund which has helped more than 220 million people since it was created in 2006.

The arrival of the new models means that every current Fiat is now available with a (RED) trim.

Both specials come with (RED) logos on the door pillars, red-painted door mirroes and seats upholstered in Seaqual yarn which is made from recycled plastic.

The fund was launched initially to get companies to fight the Aids pandemic and those supporting the cause include Amazon, Apple, Balmain, Beats by Dr. Dre, Louis Vuitton, Mavin Records, Montblanc, Primark, Starbucks, and Vespa as well as Sellantis brands Fiat, Jeep and RAM.

To date (RED) - which is named after the colour of emergency - has raised nearly £650 million and the money raised by its partners and campaigns goes directly to strengthening healthcare systems and supporting life-saving programmes in the communities hit hardest by pandemics.


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