McLaren's royal

jubilee tribute

Platinum Jubilee McLaren Artura, 2022, side
Platinum Jubilee McLaren Artura, 2022, badge

McLAREN has developed a Platinum Jubilee paint finish to celebrate the Queen's 70 year reign.

The paint has been matched to a one-off Elizabeth II platinum badge created by McLaren Special Operations, McLaren's in-house bespoke division, and displayed on a special Artura, McLaren's next-generation hybrid supercar.

The reveal took place at the McLaren Technology Centre in Woking, Surrey, 18 years to the day since the Queen performed the official opening ceremony of the site.

Following the development of a bespoke tool and press to create the badge, MSO and McLaren's advanced coating's partner AkzoNobel analysed different lighting conditions to define the most suitable metallic pigment combination.

MSO's paint developers then formulated the desired platinum composition which took eight days to complete including durability and application testing.

"It has been an honour for MSO to create a new platinum paint in celebration of Her Majesty's Platinum Jubilee this year," said Ansar Ali, managing director of McLaren Special Operations.

"This special paint, which will be available for customers to select for years to come, will be a fitting tribute to mark this historic milestone."


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