Nissan plans

ultimate test for

Ariya EV

Nissan Ariya e-4ORCE, 2023, pole to pole expedition

AN all-electric Nissan Ariya is to attempt to become the first vehicle to travel pole-to-pole in a 17,000-mile journey across some of the harshest terrain on the planet.

Nissan's plan is to drive an Ariya from the magnetic North Pole to the South Pole in an expedition that has never been undertaken by a vehicle of any kind before.

The car will be driven by British adventurer Chris Ramsey and his wife Julie and the Ariya e-40RCE they will use is currently being prepared for the mission.

It will be unveiled in February having been modified with a custom rugged exterior fit, complete with raised suspension and flared wheel arches to accommodate large tyres and additional body kit.

"Daring to do what others don't, Nissan and the team of extreme pioneers at Pole to Pole are pushing the limits of electric mobility, accelerating towards a cleaner, safer, more inclusive worldâ," said Clíodhna Lyons, Nissan region vice president product and services planning.

"In undertaking and completing this ambitious expedition, we hope to reach and inspire action in others all around the world, demonstrating the prowess of electric vehicles and speeding up adoption as part of the solution to reducing global emissions."

The ambitious expedition will also demonstrate the progressive capabilities of the e-4ORCE system which Nissan says is its most advanced all-wheel control technology.

Nissan aims to increase the adoption of EVs and move towards a cleaner world in support of Nissan Ambition 2030, the company's long-term vision to empower mobility and beyond with electrification as a central focus.


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