HYUNDAI says a concept coupe unveiled at the Geneva Motor Show marks a new beginning for way the company's cars will look in future.

Called Le Fil Rouge (or 'common thread' in English), the concept's basic theme will be embodied by all future Hyundai vehicles. says the company.

Hyundai calls it 'sensuous sportiness' and its lines will influence everything from saloons to SUVs in the years ahead.