CITROEN is streamlining its vehicle range, launching three new trim levels YOU, PLUS and MAX, which replace the existing Sense, Sense Plus, Shine and Shine Plus models.
The company says the overhaul is a response to new consumer trends, connecting customers and the Citroen sales network to facilitate clearer and more transparent commercial offers.
In promoting a better understanding of the range, its trim levels, and the options available, Citroen's new line-up simplifies the customer purchase process and is designed to reflect the needs and lifestyles of its customers.
The new streamlined range follows Citroen's drive to simplify the consumer experience, whilst also promoting fair pricing and improved delivery times.
For the C4 and C4 X, for example, the entry-level YOU trim comes with Citroen's Advanced Comfort Suspension and Advanced Comfort Seats, a high level of connectivity with a 10-inch touchscreen combined with wireless smartphone mirroring and driving assistance systems such as rear parking sensors.
The PLUS trim adds a head-up display, a rear-view camera, and connected navigation.
The specification enhancements offered by the MAX versions add equipment to make on-board life easier, with hands-free access and adaptive cruise control featuring a stop and go function.
Citroen says the changes will allow buyers to benefit from fair pricing and the shortest possible delivery lead times.